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Web Analytics Specialist

Web Analytics Specialist Location: Agoura Hills, CA nbsp; Target Salary: $75,000-$85,000/year nbsp; Benefits: Excellent Benefits - M/D/V - 401k W/ Matching - 100% Tuition Reimbursement For Anyone Aspiring to Complete BS Degree - Paid Parking nbsp; Essential Job Functions amp; Responsibilities bull; Evaluate current software and technologies and recommend the best tools to meet the needs of the business. bull; Coordinate with developers and Web Product Manager to ensure accurate and comprehensive web analytics implementation and successful deployment of new solutions. bull; Promote best practices for digital web site optimization; research, discover and share key drivers of online conversion and retention. bull; Document data collection standards for all new development efforts and current site functionality. bull; Provide consistent updates on the status of progress/issues, risks and concerns to digital analytics management. bull; Produce data layer strategies that allow us to do in depth reporting and gain insights that help maximize revenue and the user experience. bull; Implement advanced Web Analytics setups to achieve a greater understanding of customer behavior; working with in-house development teams and third party platform service providers. bull; Own the web analytics account structure bull; Work with the business to manage conversion rate optimization testing activity. bull; Ensure the information we collect follows rules such as third party Terms of Use, Pii and GDPR. bull; Own the Tag manager strategy and implementations. bull; Create useful and effective dashboards that allow for easy access to snapshots of key information. bull; Proactively assist the business with their questions and challenges around our websites (and other medium if appropriate) through bespoke tagging and tracking. For immediate and confidential consideration, please send resume directly to Landon A. Barfoot at nbsp; landon.barfoot@rht.com Local applicants only and no C2C! nbsp; Job Requirements Qualifications amp; Education bull; Bachelor or higher degree required (nice to have) bull; 4+ years rsquo; experience working in an analytics specialist/development role implementing data layer strategies to create real-world business insight and improvements. bull; An expert user of Google Analytics and GTM (Google Tag Manager) bull; Proficient in JavaScript with the ability to write detailed data layer plans and convey requirements to developers bull; 3+ years rsquo; experience working on web sites / digital products bull; 1+ years working in an agile environment bull; Knowledge of general web best practices in areas such as PPC, SEO and UX desired bull; Experience in transitioning from a free web analytics solution to an enterprise level account set-up desired bull; Experience with training non-technical audiences desired Top Technologies nbsp; Google tag manager SEO experience Drupal or JavaScript For immediate and confidential consideration, please send resume directly to Landon A. Barfoot at nbsp; landon.barfoot@rht.com Local applicants only and no C2C! nbsp;

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