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Web Analytics Specialist

Title: Web Analytics Specialist Target Salary: $80K Benefits: M/D/V ndash; paid parking / 401k (matching) + tuition reimbursement Address: Thousand Oaks For Immediate Consideration please EMAIL your resume to Kristy Felix Kristy.Felix@rht.com Connect with me on LinkedIN https://www.linkedin.com/in/kristyfelix/ Job Requirements Based within the Publishing Technologies department, the Web Analytics Specialist will help deliver detailed web analytics tagging strategies and support the Corporate Website content management system as a super user. Qualifications 4+ years experience working in an analytics specialist/development role implementing data layer strategies to create real-world business insight and improvements. Expert user of Google Analytics and GTM (Google Tag Manager) Proficient in JavaScript with the ability to write detailed data layer plans and convey requirements to developers 3+ years working on web sites / digital products 1+ years working in an agile environment Knowledge of general web best practices in areas such as PPC, SEO and UX desired Experience in transitioning from a free web analytics solution to an enterprise level account set-up desired Experience with training non-technical audiences desired Responsibilities Provide strategic and technical direction for customer analytics to inform data driven decision-making with regard the client's corporate web sites. Evaluate current software and technologies and recommend the best tools to meet the needs of the business. Coordinate with developers and Web Product Manager to ensure accurate and comprehensive web analytics implementation and successful deployment of new solutions. Promote best practices for digital web site optimization; research, discover and share key drivers of online conversion and retention. Document data collection standards for all new development efforts and current site functionality. Provide consistent updates on the status of progress/issues, risks and concerns to digital analytics management. For Immediate Consideration please EMAIL your resume to Kristy Felix Kristy.Felix@rht.com Connect with me on LinkedIN https://www.linkedin.com/in/kristyfelix/

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